Last modified: March 31, 2016
We recognize the importance of our customers' privacy. We believe that privacy is an issue of trust and strive to manage your personal information in a fair and respectful manner. This policy describes:
- How and why we collect your personal information
- How we use and safeguard your information
- When and with whom we share your information
- The choices you can make about how we collect, use, and share your information
II. Information We Collect
We collect personal information about you to deliver the products and services requested and to help improve your experience on our Site.
We limit the amount of personal information collected to that required to support our specific purpose in requesting it. The following are the ways in which we may collect information from you and the purposes for which they are collected:
We collect personal information from those of you who are qualified dental professionals who register to order products and services from our Site. During registration, you will be asked to submit your contact information (such as valid email address, name and title). You may also be required to complete an application for commercial credit that may include financial information. This information will help us provide you with the best price estimates possible for your needs and to ensure that when you place an order, it is correctly shipped.
For this reason, each of you, as a qualified dental professional, must have a valid Patterson Dental customer number in order to fully complete registration on the Site. If you do not supply a valid Patterson Dental customer number upon initial registration, your registration will not be active until a customer support representative validates and adds your customer number to your registration. In the event no customer number exists, and you do not wish to establish one, your registration will be deleted.
We collect personal information (such as name, payment card information and ship-to address) from you to facilitate the placement, payment and shipping of your order. We retain this information (except for the payment information) for any future orders until you close your account and ask for its deletion.
C. Information Request Forms
We collect personal information from you (such as name, phone number, postal code and email) on pattersondental.com information request forms. This allows us to respond to your request in a timely manner and to identify the Patterson Dental representative responsible for your geographic area.
D. Marketing-Related Email Updates
We collect personal information (such as name and email address) from you when you request marketing-related email updates upon registration on the Site for an online account in order to comply with your request.
E. Transactional-Related Email Updates
We collect personal information (such as name and email address) from you when you choose to create an online account for transactional purposes such as order confirmation, order status, and other reminders respecting your order. You may not opt-out of these email updates as they are necessary to ensure orders are properly communicated and tracked.
We use one type of cookie, called a "persistent" cookie, once you have signed in to your account to identify you as a returning visitor to the Site. We use another type of cookie, called a "session" cookie, to identify a particular visit to the Site. Session cookies used by the Site expire after you close your Web browser.
We may use Web "beacons" to allow us to know if you visited a certain page, opened an email from us or to determine if ad banners on our Site were effective.
We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. You will be informed before the time this information is collected for the first time of the third parties involved, the information which will be collected, and you will be given the opportunity to opt-out of this practice.
H. Log Files
When you visit the Site, we collect the IP ("Internet Protocol") address connected to your computer (or the proxy server you use to access the World Wide Web), your computer operating system, the type of browser you are using, mobile device operating system (if you are accessing the Site using a mobile device), as well as the name of the ISP ("Internet Services Provider") or your mobile carrier. We use this information to analyze overall trends to help improve the Site. We do not share with third parties, the linkage between your IP address and your information on the Site, unless required by law to do so.
III. How We Use Your Information
Patterson Dental uses your information to offer and provide you with products and services to support our core business functions. These include order or service fulfillment, internal business process, marketing, authentication, fraud prevention and other correlated functions. Some examples include:
- To register and service your account
- To fulfill your requests for products and services and communicate with you about those requests
- To provide customer service and to alert you to production information that you have specifically requested or that is related to the service or warranty of a product purchased, including recalls
- To help us improve and customize our service offerings, Site and marketing materials that you have specifically requested
- To send you information about our products, services and promotions where you have specifically requested that we send you this information
- To protect the security and integrity of this Site and our business
IV. Ways We Share Your Information Outside Patterson
With your consent, we may share your personal information with any subsidiaries, licensees, supplies, distributors, affiliates, assigns, successors, or related entities and their respective owners. In some cases, we may sell or rent your personal information, including but not limited to our receipt of a rebate upon a product purchase. Unless you consent, we will not share your personal information with third parties to directly market their products to you.
We may disclose your personal information as follows:
A. Service Providers & Suppliers
We may disclose or otherwise make information about you available to service providers or suppliers whose services are necessary to deliver to you the requested products and services. Examples are shipping vendors, billing and refund vendors, payment card processors and companies that help us improve our product and service offerings and our Site. Your information may be stored and processed by our service providers or suppliers in the United States or other locations where the service providers or suppliers maintain facilities and therefore your information might not benefit from the same confidentiality and security as under Canadian law. We require our service providers and suppliers to keep your information secure and confidential through contractual measures. In addition, our service providers and suppliers may not use or disclose personal information for any purpose other than providing the services or supplies on our behalf.
B. Legal Requirements and Protection of Our Company and Others
We may need to disclose your personal information and/or information about your activities as a user of the Site when required by subpoena or other legal process, or if we have a good faith belief that disclosure is necessary to:
- Investigate, prevent or take action regarding suspected or actual illegal activities or to assist government enforcement agencies
- Exercise or protect the rights, property or personal safety of Patterson Companies, Inc., our users, employees, agents or others
C. Business Transfers
We may also disclose your information to a third party as part of reorganization or a sale of the assets of Patterson Companies, Inc., or its subsidiaries or divisions. Any third party to which we transfer or sell Site related assets will have the right to continue to use the personal and other information that you provide to us, provided that we comply with applicable federal and provincial privacy legislation in Canada governing such disclosures.
D. Aggregate Information
We may, without restriction, disclose aggregated and anonymized information about our users and information that does not identify any individual or disclose personal information.
V. Opting-Out of Email Communications
You may at any time opt-out of Patterson email marketing communications that you have previously requested by clicking the "unsubscribe" link in the emails you receive or by sending an email to firstname.lastname@example.org with the subject line, "unsubscribe". Please be aware that, even if you have opted-out of receiving marketing communications from us, we may still contact you for transactional purposes, such as customer service, product information, service or reminder notices, or recalls. We may also need to contact you via email with questions or information regarding your order, such as order status, shipment or refunds. We will comply with any opt-out request within 10 days.
A. Closing Your Account
You can close your online account by contacting Patterson Technical Support at 1-800-475-5036 and requesting closure of your account. If you close your account, we will terminate online access to your personal information, but Patterson Dental will retain this information for recordkeeping purposes and as required by law.
VI. Other Websites
VII. Children and Minors
We do not knowingly collect personal information from children under the age of 13. Children may not use the Site, and we request that children under the age of 13 not submit any personal information to the Site.
VIII. Information Security
Access to your data on the Site is password-protected and the Site utilizes current industry accepted encryption technologies and strengths to reduce the risk that others are able to view information passing between our Web servers and your browser.
We implement administrative, technical and physical safeguards to protect the content you post on our servers. However, since the Internet is not a completely secure environment, we cannot ensure or warrant the security of any information you transmit to us. There are no guarantees that information cannot or will not be accessed, disclosed, altered or destroyed by breach of any of our administrative, technical or physical controls. It is your responsibility to protect the security of your sign in information (your username and password).
We protect the payment card information we collect during transactions. We constantly strive to comply with industry standards that require safeguards for handling and securing customer information.
IX. Your Rights of Access Rectification and Destruction
You may request a copy of the information we hold on you by emailing us at email@example.com or writing us at the address listed below. You also have the right to request the rectification of inaccurate information and the right to request deletion of your information no longer needed for the purpose for which it was collected.
Or, by post:
Patterson Dental Supply, Inc.
Attn: Corporate Privacy Official
1205 Henri-Bourassa Blvd. West
Montréal, Quebec H3M 3E6